Expand the analysis
Evaluate far more combinations than can practically be tested physically.
TruePath™ platform / Enterprise
Bring TruePath intelligence into your fitting operation.
TruePath is designed to analyze a golfer against a broad equipment universe and produce structured, data-driven equipment recommendations. For fitting companies, retailers, builders and golf organizations, TruePath can serve as an intelligence layer that supports more consistent, scalable fitting decisions.
Discuss licensing
Positioning
Give every fitter a more powerful starting point.
TruePath can help a fitter narrow the equipment universe, identify promising configurations, standardize decision-making and support a more efficient fitting workflow. The fitter still owns the session, the validation and the relationship with the golfer.
TruePath is being built to support the next generation of golf fitting — an intelligence layer behind modern fitting workflows rather than a replacement for the people who run them.
Enterprise value
What an intelligence layer adds.
Standardize the process
Support a more consistent fitting methodology across locations and fitters.
Improve fitter efficiency
Help identify the most relevant heads, shafts and specifications earlier in the fitting process.
Support scale
Use a common intelligence layer across multiple fitters, stores or locations.
Preserve the human experience
TruePath supports the fitter rather than removing the relationship between fitter and golfer.
Build better data
Create structured fitting records that can improve future analysis and organizational insight.
Enterprise workflow
Analysis first. Fitter always.
- 01Golfer profile + available measurements + fitting inputs
- 02TruePath analysis
- 03Prioritized head / shaft / specification options
- 04Fitter validation
- 05Final recommendation
- 06Structured fitting record
Use cases
Built for fitting organizations.
Premium fitting networks
Support fitters across multiple locations with a standardized analytical layer.
Independent club fitters
Add deeper computational analysis without building proprietary fitting software internally.
Club builders
Receive or generate more complete, structured equipment specifications.
Retailers
Support customers with more intelligent equipment recommendations before or during the fitting process.
Teaching academies
Pair swing instruction with structured equipment guidance.
OEM / manufacturer
Explore ways TruePath can support fitting workflows, product recommendation systems or authorized fitting networks.
Platform capabilities
Built to integrate.
Enterprise architecture is scoped per partner. Capabilities below are described as they would be configured for a licensed deployment, not as pre-existing integrations.
- Partner-specific accounts
- Available for enterprise configuration
- Multi-location organizations
- Available for enterprise configuration
- Fitter and user permissions
- Available for enterprise configuration
- Structured fitting inputs
- Available for enterprise configuration
- Recommendation outputs
- Available for enterprise configuration
- Versioned equipment data
- Planned enterprise capability
- Fitting history
- Available for enterprise configuration
- Partner attribution
- Available for enterprise configuration
- Usage tracking and reporting
- Planned enterprise capability
- API-ready architecture
- Planned enterprise capability
- White-label or co-branded experience
- Planned enterprise capability
- Configurable workflows
- Planned enterprise capability
Deployment options
Four ways to deploy TruePath.
TruePath platform
Use TruePath as the intelligence layer behind an existing fitting workflow.
Co-branded
TruePath technology presented alongside the partner brand.
White-label
Private-label implementation where commercially and technically appropriate.
API / integration
Connect TruePath analysis with existing fitting, CRM or retail systems where supported.
Enterprise pricing
Custom based on volume, deployment and integration requirements.
Enterprise inquiry
Discuss TruePath licensing.
Tell us about your operation and we will follow up with the deployment options that fit it. Inquiries are handled by the NORBU Golf partnerships team, separately from consumer fittings.
International inquiries welcome. Read the TruePath methodology.