TruePath™ independence

Tour players have equipment contracts. You don't.

Your fitting shouldn't either.

TruePath starts with your game — not a manufacturer's catalog, a fitting cart or an inventory target.

Full set of fourteen golf clubs arranged in order in a dark studio

How independence is built in

Six commitments behind every recommendation.

Independence is a methodology decision, not a slogan.

Start with the golfer

The analysis begins with your TruePath DNA, current equipment, preferences and goals.

Generated from fitting logic

Equipment compatibility, applied the same way for every golfer.

Evaluated across brands

Clubheads, shafts, grips, balls and specifications, compared across brands rather than one catalogue.

Not limited to a fitting cart

A bay holds what fits in it. TruePath is not constrained by one location on one day.

Keep is a valid answer

Where your current equipment already fits, the Verdict says so.

Separate from fulfillment

Recommendation logic stays separate from any equipment fulfillment economics.

The principle

Our recommendation isn’t determined by what we sell. It’s determined by what fits you.

TruePath fitting logic and fulfillment economics remain separate. If TruePath later helps you build or purchase your recommended equipment, the recommendation itself is still generated independently of margin, inventory, builder relationship or commercial preference.

Brand names in TruePath reports identify equipment evaluated by the fitting engine. They do not imply endorsement, sponsorship or partnership.

Your game. Your data. Your fit.

Elite $349 · Pro $249